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How Brands Can Work with Influencers on a Smaller Budget

  • Writer: Teffa González Reynoso
    Teffa González Reynoso
  • Oct 1, 2024
  • 1 min read

Updated: Oct 25, 2024

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Boost Your Brand with an “Always-On” Influencer Marketing Program! 🚀

Don’t have the budget for paid influencers? No problem! Creating a strategic, always-on influencer marketing program can help you:


1️⃣ Build strong relationships with influencers 🤝

2️⃣ Generate monthly organic mentions and posts 📲

3️⃣ Track and analyze data for future paid campaigns 📊


Start by selecting a diverse group of influencers whose profiles match your upcoming campaigns. Invite them to join an exclusive “circle of friends” where they’ll be the first to test new products and get personalized gifts from your brand 🎁. Plus, when you’re ready for paid campaigns, they’ll be the first on your list!

Remember, it’s all about creating a win-win relationship. You provide the products, they provide organic content sharing their genuine experiences ✨.


Pro tip: Add a little extra touch by celebrating their birthdays or big achievements 🎉.


Every month, track their posts and engagement. After three months, review the data to identify your top performers for future paid campaigns. You can even boost the best posts with a small paid campaign to increase awareness 📈.


In the long run, this approach builds authentic brand love and provides valuable data to improve your paid influencer strategies ❤️.


Ready to elevate your influencer game? Start building relationships today! 💡



 
 
 

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